ISM is a 501c3 non-profit organization that supports collaborative creativity by producing international art experiments and providing free public programs.
The book project “Define Your ISM” was conceived as a “CALL TO ACTION” that reaches out to this community, and prompts passionate people to define what they love. All of the photos were elegantly captured by photographer Lauren Elizalde. As a community ISM brings together so many different people with so many different beliefs. Coming to fruition visually through hundreds of cables weaving in and out through the fabrics of the book and linking back to the enormous switchboard that is ISM, all of these unlikely characters unite through their common love of Art.
This is a limited series of special edition promotional books that is hand bound, has a letterpress cover, and features a gape fold. The cover is 110 lb Clane Lettra cotton bright white, and the body of the body is in Neenah, classic crest, bright white, uncoated.
by Petre Spassov